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LOTIE

Lotie is a personal and caring brand that celebrates craftsmanship, simplicity, and a sense of joy. 

It’s the kind of place you stop by for your favorite coffee and pastry, a warm pause in the day.

The visual identity blends European elegance with the warmth of handmade details.

Close-up imagery highlights rich textures and delicate layers, and round forms that reference the brand’s signature product - the éclairs.

VISUAL IDENTITY | PACKAGING | PRINT | SPATIAL DESIGN | SIGNAGE

This project was created as part of my work at Studio Nerubay

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